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We prioritize families where no one is able to earn enough to keep the household running. For example, a father or brother who has passed away, is disabled, or earns too little to support the family. We focus on families like these who need ongoing support until they can find stability.
Every case is thoroughly verified. We focus on helping families that live close to our areas because that way, we already have a solid understanding of their situation and know if they really need our support.
Every product we include in the rations is Pakistani and local. We believe in supporting our own economy while helping those in need. Plus, everything we provide is the same quality we use at home. If we ever need to change a product, we test it ourselves first to ensure it meets our standards.
Donations are kept confidential. No one knows who the donors are or how much they’ve given—except for the team managing the records.
While providing rations is our main focus, we also take on special cases. This includes helping orphaned girls with marriage expenses, paying school fees (and uniforms!) for deserving children, and more.